Landing Page That Delivers: 36% Conversion Lift for Google Ads Leads

Justin Sulley, based in Australia, was looking to enhance his Google Ads performance by directing ad traffic to a high-converting landing page. As a digital marketer focused on measurable results, he needed a visually compelling, mobile-responsive WordPress landing page that could turn ad clicks into real leads, fast.

The Results

Responsive Mobile Optimization

0 %

Load Time Faster Page Speed

< 0 Sec

Decrease Lower Cost Per Acquisition

0 %

Uplift Conversion Rate Boost

0 %

Project Overview

The project involved designing and developing a Google Ads- optimized landing page in WordPress that could effectively capture lead data and align with the ad campaign’s goals. The focus was on speed, clarity, trust-building elements, and responsive behavior.

01

Built from scratch on WordPress for easy content management

02

Integrated lead capture forms with thank-you page routing

03

Applied conversion-focused layout with visual hierarchy

04

SEO-friendly and aligned with Google’s landing page experience guidelines

From the Client

Aarti was great to work with. She was very knowledgeable
and responsive. Our requirement, would recommend.

Justin Sulley, Client based in Australia

The Highlights

The landing page design for Justin Sulley focused on creating a seamless user journey that encouraged quick action while building trust. From smart visual placement to loading speed, every element was crafted to convert visitors into leads with minimal friction.

01

Strategic CTA Placement : Clear, compelling call-to-actions placed above the fold and after scannable content sections.

02

Visual Trust Elements : Used badges, testimonials, and visual cues to boost user confidence instantly

03

Optimized Scroll Behavior : Designed with smooth scrolling and minimal distractions to keep the user focused

04

Mobile-First Interface : Tested and tailored for touch responsiveness, screen fit, and fast loading on mobile

Our Solution

To meet the specific needs of Google Ads lead generation, our team crafted a custom WordPress landing page tailored for speed, clarity, and mobile usability. We implemented focused design strategies backed by ad best practices

Custom WordPress Build

Lightweight and flexible for faster
deployment

Conversion- Oriented Layout

Designed with F pattern and
CTA hierarchy

Mobile Responsiveness

Fluid design across all
screen sizes

Lead Capture Integration

Connected to form tools and analytics

The Impact

SEO Best Practices

Structured content and meta for better ad scores

Visual Trust Elements

Included reviews, star ratings, and security badges

Analytics Ready

Integrated with Google Analytics and Tag Manager

Thank You Page Routing

Guided users post conversion with next steps